Enterprise purpose: Entrepreneurship for survival, development for the future.
Corporate spirit: Believe in yourself and never stop.
Quality policy: Pursuing perfect quality and maintaining brand reputation.
Business philosophy: Personality cultivation, innovation, mutual assistance and prosperity.
Brand philosophy: Reputation comes from trust, brand lies in quality.
Human resource philosophy: Those who win the hearts of the people win the world, and those who win the talents win the future.
Service tenet: To provide customers with better service than yesterday, better than peers, and better than customers imagine.
Management philosophy
One power: the power of personality.
Two concepts: global perspective and market perspective.
Three abilities: analytical judgment ability, management coordination ability, and updating adaptability.
Four types of consciousness: economic consciousness, competitive consciousness, service consciousness, and legal consciousness.
Five spirits: fighting spirit, innovative spirit, pragmatic spirit, professional dedication spirit, and selfless spirit.